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Senior Digital Marketing Manager

IG Group

This is a Contract position in Chicago, IL posted January 13, 2021.

Job description:
Where youll work :
As part of a connected global team, youll come to work in a friendly and dynamic environment. Our comfortable, cutting-edge offices contain everything you need to succeed. Our modern offices in Chicago's Loop host the IG US team and our affiliated companies, Nadex and DailyFX, with a total staff around 80 people and a focus on employee wellbeing. IG has a fully mobile working structure, everyone has their own laptop and VPN access. This role is based in Chicago.

What youll do :

* Run innovative marketing strategies and campaigns that build brand & product awareness, consideration, and conversion
* Manage annual marketing budget and deliver against channel KPIs and ROI
* Plan and oversee execution of all integrated multi-channel, marketing campaigns across social, display, search, video, content, email, website, etc.
* Lead relationships with global, internal cross-channel teams and creative agencies
* Oversee conversion testing and optimization on ig.com (US) website, landing pages, marketing assets, with a focus on improving path to conversion Analyze findings & translate into recommendations for new actionable campaigns, reporting to senior stakeholders on a monthly basis
* Manage the IGUS marketing team and matrix manage central resources

Required profile:
Who youll be :

* A Marketing Manager with 7+ years experience
* Proven track record for creating and over-seeing digital marketing strategy/campaigns from ideation to execution
* A strong project manager with experience juggling many initiatives in a fast-paced, entrepreneurial environment
* Outstanding analytical skills, ability to build a business case and experience leading marketing strategy with a data-driven approach
* Creative, energic and passionate about the ever-evolving digital landscape
* Strong communication skills, energized by building a sense of common purpose for all those that contribute to the IG marketing team globally
* Expert in stakeholder engagement, making the complexity of the digital Marketing function simple to understand
* Experience with Google/Adobe Analytics preferred, Salesforce/Marketing Cloud a plus

Were looking for tenacious, curious, eager and open-minded people to help us maintain our industry leadership. People who embody our three core values who want to champion theclient, lead the way and love what wedo.
We recruit based on excellence and believe that diversity is vital to success.
We have zero tolerance for bullying, harassment or any other behavior that stifles innovation and collaboration

Company description:
Who we are: Founded in 1974, we invented the concept of financial spread betting. Today, were the worlds No.1 spread betting and CFD provider, with offices in 14 countries and over 195,000 clients worldwide. Recognised as one of Britains top employers, its no surprise that this success has come from empowering our people to be brave, innovative and inspiring. Join us, and youll find the perfect place to showcase your talents and passion. Your achievements will be recognised, and youll have the support of a collaborative global team.

What we offer:
How youll progress :
Your development is as important to us as it is to you.

* Youll be rewarded for hard work here, with support to get better at what you do.
* We work in a fast-paced project environment where change is constant. If youre up for the challenge, youll have opportunities to try new things and broaden your skills quickly through exposure to the executive team and new experiences. There are many opportunities for you to learn and grow within Marketing. We value and support career mobility and opportunities, which could include moving across regions, within the Marketing Specialist Centers, into Marketing Services, or even beyond marketing into the business.

What youll get :
As well as having the chance to attend regular social events, get funding for your charitable endeavors and join a range of special interest groups, youll receive an attractive selection of benefits working with IG:

* Flexible working hours and work-fromhome opportunities
* Performance-related bonuses
* Pension, insurance and medical plans
* Career-focused technical and leadership training
* Contribution to gym memberships and more
* Birthday off
* Two volunteering days leave per year
* IG US offers 20 paid vacation days per year (21 including birthday)

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